Campaign Builder

Articles

Campaign builder terminology
The campaign builder is a visual, drag & drop interface that allows you to build a marketing and sales process from start to finish; including emails, landing page s and more. Your business may only require a single campaign to automate your e...
 Campaign builder - canvas tips and tricks
Move elements If you have a large campaign and need more canvas area to work with, hold right-click with your mouse and move your mouse around. This will move your entire campaign and allow you to see more blank canvas area. To move groups o...
Campaign Builder - Connecting elements
A campaign is assembled by arranging a series of goals and sequences on the campaign canvas . Campaign tools are connected together to define one or more paths.  Campaign connections are created sequentially, moving from left to right. ...
Campaign Builder - Checklist
The Campaign Checklist helps you to feel more confident hitting the " Publish " button by automatically reviewing the campaign for common errors.  Checklist functions Green icons means it passed validation.  Yellow icon rep...
Campaign builder - element statues explained
Goals, sequences, and sequence tools have statuses. By default, all campaign elements start in a " Draft " status. In order to publish these elements so that your contacts can be added and for the processes to run, the elements must be pla...
Republishing Campaigns FAQ
A common question customers ask is "What happens when I make a change to an existing campaign and then re-publish it?" This article will answer specific questions that are commonly associated with re-publishing a campaign. Can I change t...
Rename, Restore And Unpublish Campaigns
Create a Campaign Dashboard Widget to Gain Insight into Your Campaign Open a campaign that you have already published On the top-right of the canvas, click on the Actions  button and select the first option, Create Reporting Widget... ...
Copy campaign content
To copy and paste elements from within a campaign... Left click your mouse and select the objects you want to copy   Once items are selected, right-click on one of the selected elements, and choose the option to 'Duplicate' ...
Campaign Merge Fields
Campaign merge field s are useful time-savers when information in your campaign changes frequently. For example, if you have five emails in a campaign that all reference a constantly changing date, a campaign merge field will save you from editing a...
Campaign links
Campaign  links are useful time-savers when hyperlinks in your campaign emails  change frequently. A campaign link works very similarly to a campaign merge field . Pro-Tips! There is no limit to the amount of campaign links you can...
 Decision Diamonds
When you create a campaign, some of your business goals may have more than one possible outcome, and each outcome may take the contact down a different path. When this happens, Infusionsoft needs to evaluate the information available and use it to c...
 Testing decision diamonds
Infusionsoft by Keap offers a tool that allows for you to test decision diamond logic, from within the decision diamond criteria setup. Below, are instructions on using this tool, to test decision diamond logic, in order to give you full confidence ...
 Campaign Walkthrough Part 1 - Capture Leads
We will capture prospects with a Landing Page, offering a free report titled, “ 7 Mistakes New Pool Owners Make That Cost Them Money ." In exchange for their email address, we will provide to them a free PDF document. Drag the Landing P...
 Campaign Walkthrough Part 2 - Nurture Prospects
Now that we have a web form goal, let's connect it to an automated sequence. Drag an Email Confirmation  onto the canvas to the right of the landing page.   Now, click and drag a Sequence to the right of the Email Confirmation...
Campaign Walkthrough Part 3 - Convert Sales
Let's convert the prospect into a customer. Drag a Product purchased goal onto the campaign canvas to the right of the Sequence and give it a name   Double-click the goal and set up the purchase goal. In this example, the goal is sati...
 Invisible reCAPTCHA Update in Infusionsoft by Keap
Infusionsoft web forms and landing pages have been updated to utilize Google's Invisible reCAPTCHA . This below icon will be visible in the lower right corner of the web page that includes an Infusionsoft web form, or a landing page that has In...